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December 27, 2004

The Best Way to Listen to Customers

"Customer Advisory Council"いいかも。"Agency Advisory Council"でもいいかな。ちょっと考えてみよう。
Agency経由だと声が聞こえなくなるし、今の会社の傾向にはいいかもしれない。オバサマ達うるさいからね。（笑）

A customer advisory council is a representative group of customers who agree to share their buying and usage experiences as well as evaluate new sources of value. Unlike traditional focus group research, a company gathers ongoing feedback from this larger group of customers. And since these participants are ready to contribute, the company spends less time and money capturing customer input and valuable insight.

The Best Way to Listen to Customers

投稿者 td : December 27, 2004 02:39 PM

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